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Oakline Property
A commercial brochure designed to give Oakline Property Solutions a clearer and more considered sales tool.
Context
A sales tool that needed to do more in every meeting.
Oakline Property Solutions needed a polished piece for commercial conversations: something with enough structure to guide the reader, and enough confidence to make the business feel established and considered.
The problem
One document, doing several jobs at once.
The brochure needed to work as a practical sales tool across meetings, proposals and follow-up conversations. It had to introduce the business quickly, create a clear sense of value and leave space for the reader to understand the detail.
Thinking
A sequence, not a collection of pages.
I shaped the document as a sequence rather than a collection of disconnected pages. Opening context leads into the offer, supporting information and a clear next step, with typography and spacing doing the work of keeping the story easy to follow.
Key decision
Give every page a clear job in the conversation.
Why it matters
A brochure becomes more useful when the reader always understands where they are, why the information matters and what to look at next.
Design
Twelve pages, one considered sequence.
The full brochure, page by page.
Outcome
A more considered way to present the business.
The result is a twelve-page brochure that gives Oakline a more consistent, more useful way to present the business in print and digital conversations.
Services
- Brochure Design
- Editorial Design
- Brand & Content
- Print & PDF
Types of work
Based in Kent
Mockups are illustrative: the designs are real, the scenes around them are staged.